A few weeks ago we highlighted Podnews' investigation into thousands of copied podcasts, some even monetizing, mostly using the Spreaker hosting platform. Now the company, through its parent company Triton Digital, confirmed it will implement additional security measures to fight unauthorized copies:

Spreaker is also joining the industry-wide initiative, led by Podnews, to adopt a Code of Practice for podcast migrations. The code asks hosting companies to respect the podcast:locked tag, notify the original creator by email and not allow monetization until the original feed redirects to the new one. Captivate, RedCircle, Spreaker, Transistor, Blubrry, and RSS.com have already signed it.

Why it matters: it's important to protect your podcast, and what this investigation taught us is that anyone could copy your content and make money from it. The feed migration process is a necessary one for open podcasting. We need more hosting companies to accept this Code of Practice, so if yours isn't on the list, ask them to.

Market and public opinion research firm Cadem evaluated the trust that different media outlets and digital platforms generate among Chileans. Radio is still the old reliable, trusted by 62% of people. But podcasts fall far behind, with only 24%. Print and digital newspapers, TV, YouTube and WhatsApp, and even AI platforms ranked above podcasts, which came in only 1 point above influencers.

Why it matters: in Chile, people lump podcasts in with influencers. It's up to each podcast to build trust with its own audience to start breaking out of that category.

Writing in her Pod the North newsletter, Kattie Laur highlights the era of liquid content we're living in. Pointing to a study of Canadian podcast consumers, Laur notes that audiences use Facebook, Instagram, Netflix and TikTok to consume podcasts. This signals that discovering and consuming a podcast happen in the same moment, and to stand out, creators need to go where audiences are.

We'll talk about this on Qué Está Pasando en el Podcasting (in Spanish) this Friday.

More than a thousand podcasts have registered for the 2027 edition of Podcasthon. From March 13 to 19, each registered podcast dedicates an episode to a charity of its choice. Spanish is the third language with the most registered podcasts, with 180.

There's a ton of advice for podcasters, and it can overwhelm people. That's why the folks at Pod.Vision invite us to filter the advice and recommendations we get through these 4 points:

The recommendation is to choose two or three strategies to implement and add the rest to a list for later. That later can be 3 or 6 months. And every time a new idea comes up, add it to the list.

On Threads, Arielle Nissenblatt shared a super interesting strategy for growing within your niche. The idea is to look for newsletters on your topic, focus on one or two and pitch yourself as a contributor, making clear what their audience gets from you. She recommends using a tool like reletter, but you can also use AI or search directly on platforms like beehiiv or Substack. You can also ask your audience.

Will you give it a try?

Check out this video from Lower Street where they test different setups with video cameras, phone cameras, different lights and their placement. The conclusion is that a phone and a light to the side is the cheapest and simplest upgrade you can make today.

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